Aisles / Upsell and cross-sell / Rebuy

Rebuy review and real cost
AI upsells across cart, checkout and post-purchase, plus search and A/B testing for Shopify.
Verdict
Rebuy suits growing stores that want cart, checkout and post-purchase upsells in one app and accept a bill that rises with orders. The catch: every package is priced on orders, and above 7,500 orders a month you need a sales quote.
Install it if
- Stores of 500 to 7,500 orders a month that want cart and post-purchase upsells in one app
- Brands that will use A/B testing and Smart Flows to tune offers
- Teams that want a customer success manager and can pay for premium support
Skip it if
- Stores that want a flat monthly price
- Stores above 7,500 orders a month that do not want to negotiate a quote
- Merchants who want a quick, hands-off setup
Good
- 300 orders$25Checkout & Post-Purchase
- 2,000 orders$96Checkout & Post-Purchase
- 10,000 ordersQUOTECheckout & Post-Purchase
Each Rebuy package is billed on your store's orders a month, with the base price covering the first 500 orders2.
Public prices, billed monthly, checked October 8, 2026.
The eight checks
Rebuy passes 6: good, with caveats. What each check means.
- Free to start: passedEvery package has a 14-day free trial, and Rebuy Monetize is free1.
- Prices public at every size: failedThe pricing calculator shows prices up to 7,500 orders a month; at 10,000 it asks you to talk to sales2.
- Built for Shopify: failedThe listing does not show the Built for Shopify badge1.
- Rated 4.7 or higher: passedRated 4.7 on the Shopify App Store1.
- 500+ merchant reviews: passed854 reviews on the Shopify App Store1.
- Works with Shopify Flow: passedShopify Flow is listed under Works with, and Rebuy documents a post-purchase Flow trigger1,6.
- You can take your data: passedThe Performance Report exports every order line in a period to a CSV file5.
- Security report named: passedRebuy's trust centre names a SOC 2 Type II report3.
Pricing
| Plan | Price | Includes | Limits |
|---|---|---|---|
| Dev stores | Free1 | Free for development stores | Development stores only |
| Rebuy Monetize | Free1,2 | Offers from other brands on your thank-you page; Rebuy pays you per order | Shows third-party offers, not your own products |
| Checkout & Post-Purchase | $25/month2 | Checkout extensions (Shopify Plus) and post-purchase offers | Base price covers up to 500 orders/month; price rises with orders |
| Search & Collections | $35/month2 | Smart Search and Smart Collections | Base price covers up to 500 orders/month |
| Flows & A/B Testing | $35/month2 | Smart Flows, A/B testing, reorder landing pages | Base price covers up to 500 orders/month |
| Cart & Merchandising | $45/month2 | Smart Cart, merchandising widgets, dynamic bundles, Bundle Builder | Base price covers up to 500 orders/month |
Checkout & Post-Purchase, the cheapest package, is $25 a month for up to 500 orders and $96 at 2,000 orders2. Cart & Merchandising, which holds the Smart Cart, is $45 for up to 500 orders and $176 at 2,0002. Two or more packages get a bundle discount of up to 30%, and annual contracts save 10%1,2. Above 7,500 orders a month the calculator stops showing prices and asks you to talk to sales2.
Usage charges: Each package's monthly price rises with your orders above 500; Checkout & Post-Purchase is $96 at 2,000 orders and Cart & Merchandising $1762.. Free trial: 14 days on every package1.
How we worked out the bill
| Store size | Per month | Arithmetic |
|---|---|---|
| Small, 300 orders | $25 | Base price $25 a month covers up to 500 orders; 300 orders stays at $252 |
| Growing, 2,000 orders | $96 | Pricing calculator at 2,000 orders a month: $96 for the Checkout & Post-Purchase package, billed monthly2 |
| Large, 10,000 orders | Quote | The pricing calculator stops at 7,500 orders; at 10,000 orders it switches to talk to sales, so the price is quote only2 |
What it does
Rebuy is a personalization suite for Shopify stores: a slide-out Smart Cart, upsell widgets, checkout and post-purchase offers, search, and A/B testing1. You buy it as four packages that you mix and match, and each is priced on your orders a month2.
Rebuy Monetize is free. It shows other brands' offers on your thank-you page and pays you per order1.
- Smart Cart: a slide-out cart with AI product recommendations1,2.
- Post-purchase offers, plus checkout extensions on Shopify Plus2.
- A/B testing, Smart Flows and reorder landing pages2.
- Smart Search and Smart Collections for product discovery2.
- Rebuy Monetize puts other brands' offers on your thank-you page and pays you per order1.
- Shopify Flow trigger for post-purchase events, for tagging orders and automations6.
What merchants say
Rebuy holds 4.7 from 854 reviews, and 806 of them are five stars1. Recent reviews praise the account managers and the lift in order value from the Smart Cart and post-purchase offers1. The low ratings repeat a few themes: billing disputes, a hard setup, and one report of a Rebuy update that broke a store's cart until it was rolled back7.
Complaints worth knowing
- A UK merchant reported that a Rebuy update stopped shoppers using the cart until Rebuy rolled it back7.
- Several recent low ratings describe billing disputes and large unexpected charges7.
- One merchant found the free plan's post-purchase offers were third-party ads, not their own products7.
- Some new users found setup complex and the help docs out of date7.
What the developer claims
Numbers the developer publishes about itself. We have not verified them.
Your data
Rebuy's trust centre names a SOC 2 Type II report and a SOC 3 report, and lists Google Cloud Platform as its hosting provider3. It runs a yearly penetration test with an outside vendor4. The Performance Report exports every order line in a period to CSV, with Rebuy's attribution data5.
App languages: English. Works with: Checkout, Customer accounts, Shopify Flow, Attentive, Klaviyo, Okendo, Recharge, Tapcart, Yotpo. On the App Store since: May 23, 2019.
Other upsell apps
Sources
- Rebuy Personalization Engine - AI recommendations: cart, checkout, and post-purchase upsells | Shopify App Store, Shopify App Store. Accessed October 8, 2026.
- Rebuy Pricing - Ecommerce Personalization Platform for Shopify, Rebuy. Accessed October 8, 2026.
- Trust Center - Rebuy, Rebuy. Accessed October 8, 2026.
- Security & Privacy at Rebuy, Rebuy. Accessed October 8, 2026.
- Performance Report, Rebuy Help Center. Accessed October 8, 2026.
- Rebuy Post-Purchase Shopify Flow Triggers, Rebuy Help Center. Accessed October 8, 2026.
- Rebuy Personalization Engine reviews (1 and 2 stars, newest first) | Shopify App Store, Shopify App Store. Accessed October 8, 2026.
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