Aisles / Pop-ups and forms / Justuno

Justuno review and real cost
AI popups, banners and quizzes plus anonymous visitor ID to grow email and SMS lists.
Verdict
Suits growing brands that want strong targeting, testing and hands-on help from the Justuno team. The catch is price: there is no free plan, and a store with 65,000 visits a month pays up to $299.
Install it if
- Mid-size brands that want managed help with popups and offers
- Stores that want A/B and multivariate testing on offers
- Klaviyo, Attentive, Omnisend or Postscript users who need list growth
Skip it if
- Small stores on a tight budget
- Stores that want a free plan
- Merchants who want Shopify Flow automation
Good
The eight checks
Justuno passes 5: good, with caveats. What each check means.
- Free to start: passed14-day free trial on Lite plans1.
- Prices public at every size: passedLite prices are published for every visitor tier up to 5 million a month2.
- Built for Shopify: failedThe listing does not show the Built for Shopify badge1.
- Rated 4.7 or higher: failedRated 4.6 on the Shopify App Store, below 4.71.
- 500+ merchant reviews: passed670 reviews on the Shopify App Store1.
- Works with Shopify Flow: failedShopify Flow is not listed under Works with1.
- You can take your data: passedJustuno's help centre says you can import and export profiles in the Audience area and pull analytics through its API3,4.
- Security report named: passedJustuno's trust centre lists a SOC 2 Type II report5.
Pricing
| Plan | Price | Includes | Limits |
|---|---|---|---|
| 10K Lite | $59/month1,2 | Email and SMS capture, templates, flyouts, message bars, embedded promos, quizzes, surveys, upsells | Up to 10,000 monthly unique visitors; 5 live workflows |
| 20K Lite | $99/month1 | Same as 10K Lite plus white glove onboarding | Up to 20,000 monthly unique visitors |
| 50K Lite | $199/month1 | Same as 20K Lite | Up to 50,000 monthly unique visitors |
| 100K Lite | $299/month1 | Same as 20K Lite | Up to 100,000 monthly unique visitors |
| 250K Lite | $499/month2 | Same as 20K Lite | Up to 250,000 monthly unique visitors |
| 500K Lite | $699/month2 | Same as 20K Lite | Up to 500,000 monthly unique visitors; bigger tiers to 5 million |
| Done-For-You | From $299/month2 | Everything in Lite plus ongoing services, unlimited features, dedicated account manager, Slack channel, 30-day free trial | Up to 20,000 visitors at the starting price |
Lite plans are priced by monthly unique visitors: $59 for 10,000, $99 for 20,000, $199 for 50,000, $299 for 100,000, $499 for 250,000 and $699 for 500,0001,2. Annual billing saves 10%1. A store can't have more unique visitors than sessions, so we price each store at its session count: $59, $299 and $699 a month. Done-For-You starts at $299 a month for 20,000 visitors, and Spotlight visitor ID is extra2.
Usage charges: None listed1. In a reply on the listing, Justuno said an account that registered more traffic than its plan included was charged automatic extras6.. Free trial: 14 days on Lite; 30 days on Done-For-You1,2.
How we worked out the bill
| Store size | Per month | Arithmetic |
|---|---|---|
| Small, 300 orders | $59 | 10,000 sessions = at most 10,000 unique visitors, so 10K Lite at $59 covers it1 |
| Growing, 2,000 orders | $299 | 65,000 sessions = up to 65,000 unique visitors, which needs 100K Lite at $2991. If unique visitors stay under 50,000, 50K Lite is $199 |
| Large, 10,000 orders | $699 | 330,000 sessions = up to 330,000 unique visitors, which needs 500K Lite at $6992. If unique visitors stay under 250,000, 250K Lite is $499 |
What it does
Justuno is a popup and list-growth tool for email and SMS capture, with quizzes, spin-to-win, exit offers, banners and flyouts1. AI Smart Timing decides when to show each offer, and Spotlight identifies anonymous visitors to power abandonment flows1. It syncs with Klaviyo, Attentive, Omnisend, Postscript and Iterable1.
The Done-For-You plan adds a dedicated account manager and ongoing strategy, design and optimisation from Justuno's team2.
- AI popups for email and SMS capture: quizzes, spin-to-win, exit offers and banners1.
- AI Smart Timing shows each offer when a shopper is ready to act1.
- Spotlight anonymous visitor ID to power abandonment flows, sold as an add-on1,2.
- A/B and multivariate testing, custom segments and unlimited visitor profiles1,2.
- Done-for-you strategy, design and optimisation from Justuno experts on the Done-For-You plan1,2.
What merchants say
Justuno is rated 4.6 from 670 reviews, with 80% five-star and 4% one-star ratings1. Merchants praise list growth, conversion gains, deep customisation and hands-on support and onboarding1. Low-rated reviews mention extra charges when traffic ran over the plan, cancelling through support, and editor glitches6.
Complaints worth knowing
- Low-rated reviews describe automatic extra charges when traffic passed the plan limit6.
- Some reviewers had to contact support to cancel and waited for a reply6.
- One 2024 review reports designs that did not save and workflows that switched themselves off6.
What the developer claims
Numbers the developer publishes about itself. We have not verified them.
Your data
You can import and export profiles in the Audience area, and pull analytics data with a private API key3,4. Justuno's trust centre lists a SOC 2 Type II report, with controls such as data encryption and penetration testing5. It does not say there where data is stored5.
App languages: English. Works with: Checkout, Attentive, Iterable, Klaviyo, Omnisend, Postscript. On the App Store since: September 17, 2013.
Other pop-up apps
Sources
- Pop-Ups & Spotlight by Justuno - Shopify App Store, Shopify App Store. Accessed October 8, 2026.
- Justuno | Pricing, Justuno. Accessed October 8, 2026.
- Justuno 1-to-1 Profiles, Justuno Knowledge Base. Accessed October 8, 2026.
- Access Your Analytics Data with the Justuno API, Justuno Knowledge Base. Accessed October 8, 2026.
- Justuno Trust Center, Justuno. Accessed October 8, 2026.
- Pop-Ups & Spotlight by Justuno reviews (1-2 stars, newest), Shopify App Store. Accessed October 8, 2026.
Spotted something out of date? See corrections. Also available as Markdown.