Aisles / Product reviews / Loox
Loox review and real cost
Collects photo and video reviews and shows them in on-brand widgets, with AI sorting.
Verdict
Install it if
- Visual products where customer photos and videos sell
- Stores above 1,800 orders a month that can pay a flat $299.99
- Merchants who want referrals inside the reviews app
Skip it if
- Small stores hoping to stay free for long, since Beginner ends at 500 total orders
- Merchants who need a named SOC 2 or ISO 27001 certification
Good
- 300 orders$49.99Convert
- 2,000 orders$299.99Unlimited
- 10,000 orders$299.99Unlimited
On Convert, orders drive the bill in $50 steps per 300 orders, until the flat $299.99 Unlimited plan is cheaper2.
Public prices, billed monthly, checked October 8, 2026.
The eight checks
Loox passes 7: easy pick. What each check means.
- Free to start: passedA free Beginner plan, and a 14-day free trial on paid plans1.
- Prices public at every size: passedAll three plans and the $50 per 300 orders rate are public1,2.
- Built for Shopify: passedThe listing shows the Built for Shopify badge1.
- Rated 4.7 or higher: passedRated 4.9 on the Shopify App Store1.
- 500+ merchant reviews: passed9,777 reviews on the Shopify App Store1.
- Works with Shopify Flow: passedShopify Flow is listed under Works with1.
- You can take your data: passedLoox documents CSV export of product and store reviews5.
- Security report named: failedNo SOC 2 or ISO 27001 certification is named on Loox's pricing page or data processing addendum6,7.
Pricing
| Plan | Price | Includes | Limits |
|---|---|---|---|
| Beginner | Free1,3 | Review request emails and reminders, discounts for photo reviews, review widgets, Google rich snippets, Shop app syndication | Up to 500 total orders after the trial ends; 2,000 review request emails a month |
| Convert | $49.99/month1,2,4 | AI sorting, highlights, summaries, translations and replies; video reviews; referrals; Google, Meta and TikTok syndication; API and webhooks | 300 orders a month included; $50 per extra block of 300 orders |
| Unlimited | $299.99/month1,2 | All features, priority support, unlimited review requests and referrals | — |
Beginner is free, but only until your store has 500 total orders after the trial3. Convert is $49.99 a month with 300 orders included, plus $50 for every extra 300 orders1,2. Above 1,800 orders a month, Convert costs more than Unlimited, a flat $299.99 with no quota1,2. So a small store pays $49.99, and growing and large stores pay $299.99.
Usage charges: Convert: $50 for each extra block of 300 orders a month beyond the 300 included1,2. Unlimited has no quota2.. Free trial: 14 days on Convert and Unlimited1.
How we worked out the bill
| Store size | Per month | Arithmetic |
|---|---|---|
| Small, 300 orders | $49.99 | Convert $49.99 includes 300 orders a month, so 300 orders add nothing1,2. Beginner is free only until 500 total orders3. |
| Growing, 2,000 orders | $299.99 | Convert would be $49.99 + 6 extra blocks of 300 orders × $50 = $349.992. Unlimited is a flat $299.991. |
| Large, 10,000 orders | $299.99 | Convert would be $49.99 + 33 extra blocks × $50 = $1,699.992. Unlimited is a flat $299.99 with no quota1,2. |
What it does
Loox is a reviews app built around customer photos and videos1. It sends review requests by email, offers discounts for photo reviews, and shows reviews in widgets designed to match your theme1. The Convert plan adds AI tools that sort the best visual reviews first, pull out key quotes and translate reviews4.
Loox also runs referrals and can send reviews to Google Shopping, Meta Shops and TikTok Shop1,4.
- Review request emails with reminders, discount codes for photo reviews and QR codes1,4.
- Video reviews and a video slider on Convert4.
- AI Review Stories, Summaries, Highlights, Smart Sorting and translations on Convert4.
- Syndication to Google Shopping, Meta Shops and TikTok Shop on Convert4.
- Referrals and Loox Studio, which turns reviews into social posts and stories1.
- API and webhooks on Convert and Unlimited1,4.
What merchants say
Loox is rated 4.9 from 9,777 reviews1. Merchants praise photo and video reviews, clean widgets, review emails with discounts and fast, hands-on support1. Recent low ratings focus on Convert usage charges that merchants did not expect, plus a video-upload problem8.
Complaints worth knowing
- Two merchants reported surprise usage charges on Convert in August 2026; one was billed $399.99 for a month8.
- One of them says orders from marketplace channels were counted toward the order quota8.
- Loox now publishes reviews automatically if they are not moderated within 14 days, which one merchant disliked8.
What the developer claims
Numbers the developer publishes about itself. We have not verified them.
Your data
You can export product and store reviews to CSV from Manage Reviews, either all of them or a filtered set5. API and webhooks come with Convert4. Loox says it complies with GDPR and CPRA6, but it names no SOC 2 report or ISO 27001 certificate6,7. The hosting region is not published.
App languages: English. Works with: Checkout, Customer accounts, Shopify Flow, Shopify Admin, Google Shopping and SEO, Klaviyo Email Marketing & SMS, Loyalty Lion Rewards Referrals, Meta Shops Facebook Instagram, Omnisend Email Marketing & SMS, Shop App. On the App Store since: October 16, 2015.
Other review apps
Sources
- Loox ‑ Product Reviews App - Shopify App Store, Shopify App Store. Accessed October 8, 2026.
- Understanding the Loox Monthly Quota, Loox Help Center. Accessed October 8, 2026.
- The Loox Beginner Plan, Loox Help Center. Accessed October 8, 2026.
- The Convert Plan, Loox Help Center. Accessed October 8, 2026.
- How to Export Reviews, Loox Help Center. Accessed October 8, 2026.
- Pricing | Loox, Loox. Accessed October 8, 2026.
- Data Processing Addendum, Loox. Accessed October 8, 2026.
- Loox ‑ Product Reviews App: 1- and 2-star reviews, newest first, Shopify App Store. Accessed October 8, 2026.
Spotted something out of date? See corrections. Also available as Markdown.